#3

Our naming process came relatively late during our concepting process. Someone in our group had brainstormed this idea at home and brought it to class to discuss with us. We decided we liked the idea of naming our agency “RE-”. We came up with all of these words that started with RE that corresponded to our manifesto. We wanted to REVIVE forgotten history, RENEW it, REPRESENT it, REFERENCE it, RECONSTRUCT it. From this RE- Design Agency was born.