#6

This is the second spread I designed. I wanted one of my spreads to include the road to hell section because that was a section I had the most design ideas for. I was inspired by the paperwork I used to make for my doctors office in that I wanted the road to hell to be designed in an interactive way. I wanted the reader to engage in yes or no options of whether or not they would be willing to compromise their morals for a design job. I also designed a graphic inspired by the Candyland board game. I wanted the road to hell to be visualized and thought about in a way that symbolizes a descent into madness. I didn’t initially intend for this spread to have the aesthetic of a political ballot but I was pleased that was the outcome.